Iveco meets All Blacks
The excitement of rewarding the greatest rugby players in the world
Client: Split srl
Realization of the trophies for rugby events Iveco Eurocargo Cup and Stralis Cup, played in New Zealand.
Engineering and production using rapid prototyping techniques of ten kits used during the award ceremonies.
Iveco is now considered a familiar sponsor of the legendary All Blacks. Qualities such as speed, power and performance are common to the vehicles of the Turin production company as well as the most famous rugby players in the world.
The Iveco Series 2008 was an opportunity to compare the two brands. The concept of Split used the rugby ball to join the Iveco brand with the Maori iconography, recognizable by the characteristic Polynesians tribal traits.
The original idea was developed and engineered with 3D modeling techniques for rapid prototyping.
The process ended with the 3D printing production of ten kits consisting in the trophy and its original base.
The project, developed in 2008, was one of the first cases of 3D printing production as part of the design process. Since this is a production in limited numbers, the use of additive manufacturing techniques ensured the optimization of time and costs.
The trophies for the Eurocargo Cup and the Iveco Cup were accompanied by a kit that also includes the original base, as well as a special display case to ensure the safe transport in Wellington, New Zealand, where the event was held.